Privacy policy

This website uses cookies to help give you the best browsing experience possible. Cookies are small text files that are downloaded onto your computer or mobile phone when you visit a website.

We use cookies for the following objectives:

  • Improving your user experience and allow advanced functions to work properly
  • Improving the speed/security of the website
  • Allowing you to share pages with social networks, such as Facebook and others
  • Regularly improving our website to benefit you
  • Technical functionality, so we can remember your preferences
  • Traffic measurements, so we know how many people have visited our site and so we can document it
  • Advertising purposes, so we can control how often the same advertisement displays for the same user and register how many people click on it.
  • Behaviour-based individually tailored advertising, so we can show you the advertisements that we think are most relevant for you.

We do not use cookies to:

  • Collect personally identifiable information (without your express permission)
  • Collect sensitive information (without your express permission)
  • Share personally identifiable data with third parties


  • Owner information
  • What are cookies?
  • How long are cookies stored?
  • How to delete cookies
  • How to avoid cookies
  • What are cookies used for on our website
  • Use of personal data
  • Contact regarding personal data
  • Protection of personal data

1. Owner information

This website is owned by:

Lytzen A/S
Dynamovej 9
2860 Soeborg

Phone: (+45) 44 91 12 00


2. Cookies

This website uses cookies for the above-mentioned objectives. A cookie is a small text file that is downloaded to your browser so that it can recognise your computer upon return visits. There are no personal data saved in our cookies, and they cannot contain any virus.

2.1 How long are cookies stored

Cookies delete themselves after a certain number of months (can vary), but they are renewed after each visit to our website.

2.2 How to delete cookies

See instructions here:

2.3 How to avoid cookies

If you do not want to accept cookies, you can block them. See instructions here:

2.4 What are cookies used for on our website

Cookies are used to keep statistics on the number of users and data regarding age, gender, geography and interests of our users, in order to adapt content and advertising accordingly.

The site uses cookies from one or more of the following parties and third parties with access to the cookies in question:

Our own cookies
We use cookies so that our website can function properly. For instance, if the website offers a personalisation option, validation of data such as telephone number, payment options, and advanced functionality such as surveys, product evaluations etc.

Third party cookies
Our website uses functionality delivered by third parties. A typical example is an integrated YouTube video. Our website contains one or more of the following, which use cookies:

  • Google Analytics
  • Snap Engage
  • Add This
  • Share This
  • Etc.

Deactivation of these cookies will likely disrupt the functions offered by these third parties.

Cookies for social websites
To allow you to “Like” or share our content easily on sites such as Facebook and Twitter, we have included share buttons on our site.

Our website contains the following, which use cookies:

  • Facebook
  • Twitter
  • Google+
  • Etc.

The consequences of these for personal privacy vary from network to network and depend on the personal settings you have chosen for these services.

Cookies for improving the website
We regularly test new designs or functions on our website. We do so by displaying different versions of our website to different visitors and analyse anonymously how our visitors react to these different versions. In the end, this helps us to give you a better website.

Cookies for anonymous visitor statistics
We use cookies to compile visitor statistics that show how many people have visited our website, what type of technology they use (e.g. Mac or Windows, which helps us detect if our website is not working as it should for different technologies), how long they spend on the site, what pages they view, etc. This helps us improve our website. These analysis programs also tell us, on an anonymous basis, how people find the site (e.g. a search engine) and whether they have been here before.

Cookies for advertising
Cookies are very widespread for online advertising. Neither we, nor our advertisers or commercial partners receive personally identifiable data from such cookies.

To learn more about online advertising, see You can deactivate nearly all advertising cookies at, although we would prefer you did not. In the end, advertisements help keep much of the Internet free. It is also important to note that deactivating advertising cookies does not mean that you will not see advertisements; they just will not be tailored to you any longer.

Cookies for remarketing
Perhaps you have noticed that sometimes, after visiting a website, you see a greater number of advertisements from the website you just visited. The technology to do this is made possible with the help of cookies. We sometimes place a “remarketing cookie” during your visit. We use these advertisements to show you special offers and to encourage you to come back to our site. You can opt out of these cookies at any time, as described above.

3. Use of personal data

Personal data are never disclosed to any third party, unless you give your express consent. Also, we never collect personal data unless you have given us the data, yourself, in connection with registration, purchases or participation in a survey etc. In such cases, we collect such information as your name, address, postal code, email, age, gender, interests, opinions and familiarity with various subjects.
Personal data are used to execute the purchase or service for which the data has been collected. The data are also used to better get to know you and other users of the website. This use can include studies and analyses that aim to improve our products, services and technologies, as well as displaying content and advertisements that are adapted to your interests and hobbies.

3.1 Contact regarding personal data

If you wish to access the data registered for you at Lytzen, kindly contact If the data registered is inaccurate or you have other objections, please use the same contact information. You are entitled to know what information about you is registered, and you can object to a registration in accordance with the provisions in the Danish Act on Processing of Personal Data.

3.2 Protection of personal data

In accordance with the Act on Processing of Personal Data, your personal data must be stored safely and confidentially. We save your personal data on computers with restricted access, which are placed in controlled facilities. Our security arrangements are reviewed regularly to ensure that our user data is handled securely and in accordance with your rights as a user. We cannot, however, guarantee 100% security in conjunction with data transmission via the Internet. This means that there may be a risk that unauthorised persons could unlawfully access data when the data is transmitted and stored electronically. When you furnish personal data, therefore, you do so at your own risk.
Personal data is deleted or anonymised regularly when the grounds on which they were collected no longer exist. Personal data is stored for a maximum of 12 months after use.

The rapid development of the Internet may call for changes in how we process personal data. We reserve the right, therefore, to update and change current guidelines for processing of personal data. In the event of significant changes, we will inform you by way of a visible message on our websites.

If personal data about you is processed, you are entitled, in accordance with the Act on the Processing of Personal Data, to know what personal data can be traced to you. If the information or data concerning you proves to be inaccurate or misleading, you are entitled to demand that it be corrected, deleted or blocked. You may, at any time, object to the information about you being processed. You may also withdraw your consent at any time. You are entitled to lodge a complaint about the processing of information and data concerning you. Such complaints should be sent to the Danish Data Protection Agency (see section 58(1) of the Act on the Processing of Personal Data).